Juanita and i have been trying to get our etsy going recently. we had been neglecting it for a while as we were preparing for a trunk show (which was cancelled at the last moment…. grrrrrr). so now we are focusing on simple designs for a lower price point just to get some money coming in so we can make a few of our slightly longer-term goals happen.
so one of the most maddening parts of running the etsy shop (and there are several), is taking a good photograph. jewelry is hard to photograph well, and we try really hard to have a consistant background, so that our shop has a cohesive look. juanita sprung for a super cool photobox that had light diffusing panels and little spot lights to help with our professional and consistant looking photo taking… but the resulting photos were a little less than satisfactory. example number 1:


they look sort of like a science specimen… too-bright lights, technical and not so pretty (the image i mean of corse). it’s clear as far as the actual piece, but it’s so incredibly unpleasant too look at this picture. the harsh lights, the shadows. yuck.
well it just so happens that juanita has a fabulous work table at her apartment, and completely by accident, i discovered that it makes a great photo background:

so this necklace is not the best picture i’ve taken on the table, but check this one out too:

this glass table top is smooth on the top work surface, but is frosted on the underside (i guess), which gives it a great diffused background. sometimes reflections in the glass show up, but i have had pretty fair luck in just playing with the angles of my camera to minimize this issue.
also, i’ve tried taking some pictures on a bust… i think that this method is not the most attractive way to photograph jewelry, but is good as far as being informative- you can better illustrate how a necklace will lay when worn, and this also usually gives a good preview for the scale of a necklace. check this:

so maybe still not the best, but you probably have a better idea about what it would be like if you were wearing it, right?
it’s so difficult to choose the photo format for our etsy shop. one way of photographing is not necessarily the best way for some other necklace… and even if the necklace is gorgeous, the picture MUST be gorgeous too, because no one shopping on the internet needs to waste their time looking at poorly lit, poorly focused, or just plain ugly images.